Customer Wise is partially funded by ERDF (European Regional Development Fund) and hosted by UCLan (University of Central Lancashire). Our aim is to improve all aspects of a business' ability to manage, develop and extend its customer relationships in order to improve business performance and profitability. At Customer Wise our philosophy is not to view customers as a set of uncontrollable transactions but to view customer transactions as a direct return on an organisation’s ability to know and serve its customers better.

Customer Wise offers free professional expertise and experience to companies throughout the NorthWest. If you are seeking to maximise your current operations and improve your long term performance, we can offer you an array of professional support services exploiting the latest technologies, systems, and business processes tailored to suit your individual business' needs.